Video streaming services have come a long way over the past few decades. Streaming technology has become far more advanced than in the past. What started as a relatively bare-bones offering now provides viewers with unparalleled access to TV shows, movies, sports, concerts, and just about any other type of visual entertainment that you can imagine.
As technology continues to improve, more and more streaming providers are entering the field. As a consumer, that can make it a little bit difficult to decide which service to use. Not only do you need to look for a company that has the channels that you want but you also need to look for a provider with affordable pricing.
Although there are a lot of approaches that you can take to narrow down the selection, comparing the market share of each company is usually a good place to start. Typically, the only companies that experience growth are the ones that provide excellent service. It is safe to assume, then, that the biggest streaming services are probably some of the best.
If you want to find the best video streaming services by market size, you need to do a little bit of research. Each year, many research companies across the globe analyze streaming services to see which ones have the most users. Viewing this data will give you a better idea of which providers are leading the pack in terms of popularity.
Usually, if a company has a lot of users, it means that they provide great service at an affordable price. That means that going with one of the top-ranked providers is almost always a safe bet.
According to Statista, for instance, YouTube was by far the most popular streaming service in the United States in 2018, followed by Netflix, Hulu, Vimeo, Dailymotion, and Amazon Prime Video. Of course, with how quickly the industry is changing, those statistics could easily be outdated. Especially considering that many new players have entered the market in the recent past.
For instance, services like Philo offer live streaming TV at incredibly affordable prices. Started by one of the founders of Facebook, this service is quickly growing in popularity. While it may not have a large share of the market yet, that most likely will change as people continue to discover everything that it has to offer.
You also need to take into account your location when determining which streaming services have the biggest market share in your area. For instance, the leading providers in the US are most likely not the same as the leading providers in the UK.
Finding the best streaming services by market size is an effective way to determine which companies offer the best service. The only way that these companies can capture and maintain new customers is by providing excellent service.
When choosing a provider, you can use that to your advantage. As long as you look for a company that has captured a large percentage of the market, you most likely will be satisfied with the service that you receive.